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Title
Text copied to clipboard!Social Media Director
Description
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We are looking for a Social Media Director to lead and execute our organization’s social media strategy across multiple platforms. The ideal candidate will be responsible for developing innovative campaigns, managing a team of social media professionals, and ensuring consistent brand messaging. As the Social Media Director, you will collaborate with marketing, PR, and creative teams to drive engagement, grow our audience, and enhance our brand reputation online. You will analyze data to optimize content, oversee paid social campaigns, and stay ahead of digital trends. The role requires a deep understanding of each social platform, excellent communication skills, and the ability to manage multiple projects simultaneously. You will also be responsible for crisis management on social channels, ensuring that all content aligns with our company’s values and objectives. The Social Media Director will report to the Chief Marketing Officer and play a key role in shaping the company’s digital voice. This position is ideal for someone with a passion for storytelling, a strategic mindset, and a proven track record of delivering measurable results in social media marketing. If you are creative, analytical, and thrive in a fast-paced environment, we encourage you to apply.
Responsibilities
Text copied to clipboard!- Develop and implement comprehensive social media strategies.
- Manage and mentor a team of social media specialists.
- Oversee content creation and scheduling across all platforms.
- Monitor, analyze, and report on social media performance metrics.
- Collaborate with marketing, PR, and creative teams.
- Manage paid social media advertising campaigns.
- Ensure brand consistency and voice across all channels.
- Respond to social media crises and manage reputation.
- Stay updated on industry trends and emerging platforms.
- Engage with online communities and influencers.
Requirements
Text copied to clipboard!- Bachelor’s degree in Marketing, Communications, or related field.
- 5+ years of experience in social media management.
- Proven leadership and team management skills.
- Strong understanding of social media analytics tools.
- Excellent written and verbal communication skills.
- Experience with paid social advertising.
- Ability to manage multiple projects simultaneously.
- Creative thinking and problem-solving abilities.
- Knowledge of current social media trends.
- Crisis management experience is a plus.
Potential interview questions
Text copied to clipboard!- What social media platforms have you managed professionally?
- Describe a successful social media campaign you led.
- How do you measure the success of social media initiatives?
- What tools do you use for social media analytics?
- How do you handle negative feedback or a social media crisis?
- Describe your experience managing a team.
- How do you stay updated on social media trends?
- What is your approach to influencer partnerships?
- How do you ensure brand consistency across platforms?
- What motivates you to work in social media marketing?
